Change Of Perception Imperative For Development Of Tourism In J&K

Stating that Jammu has great potential to attract tourists from all over the world and the Government would make ensure that J&K soon becomes world tourism destination, the Union Minister of State for Tourism Prahlad Singh Patel today said that the change of perception was, however, imperative for the development of tourism sector in the Union Territory of J&K. “We are all stakeholders and we have to work hard to change the perception about Jammu and Kashmir to attract tourists. It is more important than the money being pumped for the development of tourism,” he said while talking to media persons after inaugurating a Tourist Facilitation Centre (TFC) at Sarna and Associate Residency at Teligarh Resort in Bhaderwah.

The Union Minister said that Prime Minister Narendra Modi-led Government at the Centre has pumped a huge amount of money over the last five years for the development of tourism and has recently directed all ministers to spend at least one night in Jammu and Kashmir.”If a minister comes here, he will definitely give something to the region. Bhaderwah is the best place for any tourist because it has natural beauty, peace, and great culture. There are numerous opportunities here and UT status will surely provide a great platform to boost the development of the region,” he said and hastened to add that when a piece of negative news comes out of the region, despite being a heavenly beautiful place, visitors refrain from coming here.